Hola, I'm Sofia

What drives me as a designer isn't just creating beautiful interfaces—it's the moment when complex problems become clear, accessible solutions that genuinely improve people's lives. My passion lies in transforming experiences that frustrate users into interactions that feel intuitive and empowering, whether that's helping 11 million Charter customers pay their bills effortlessly or ensuring that employees with disabilities can access the tools they need to succeed.

My approach is rooted in empathy and strategic thinking—I believe the best design happens when you truly understand both the user's needs and the business context. I'm particularly passionate about inclusive design because I've seen firsthand how small changes in accessibility can dramatically expand who can successfully use a product. When design is done right, it shouldn't just look good—it should feel effortless, inclusive, and genuinely useful.

Currently what consumes me is the question I ask myself of how I can use my design skills to be of service to what I care most about. I am exploring this through my MBA/MFA from California College of the Arts by learning how I can make humane design choices that positively impact the environment.

I won't stop talking about whatever I'm currently reading which centers around regenerative design, humane economic practices, and wealth redistribution.